Following the arrival of the Ultra Lux seat at Vue venue at Newcastle-under-Lyme, it has worked with The Flash Pack to create a bespoke 360 camera installation for customers, to give a taster of the immersive experience they can expect from watching a film in its biggest and comfiest seat.
Customers visiting the venue from 9 March until 15 March can try out the special installation located within the foyer, which will take a 360 video of customers sitting in the luxurious seat.
Stuart Shepherd, General Manager of Vue Newcastle-under-Lyme, said: “The interactive video booth is a fantastic opportunity to test out the Ultra Lux seat and have a fun video to keep and share on social media, which will be emailed to each customer who visits the booth.”
Each Ultra Lux seat provides the very best view of the screen and comes with a host of premium features including an extra-wide armrest, beverage cooler and personal table for snacks and beverages, and back and leg rests which recline independently, allowing customers to find the most relaxing viewing position possible.
Tickets for Vue Newcastle-Under-Lyme can be booked online by visiting myvue.com.
