• wagamama makes its service station debut with new TRGC-operated locations set to open at Extra MSA’s Beaconsfield Services and Cobham Services in the coming months
• Follows recent opening of wagamama ‘on the move’ at Heathrow Terminal 5 and builds on long-term partnership between TRGC and wagamama, which will continue strengthening as TRGC joins Areas
TRGC, a leading UK travel hub hospitality operator, is excited to announce the opening of two new wagamama restaurants at Extra MSA’s Beaconsfield Services (M40 J2) and Cobham Services (M25, J9 / J10), marking the brand’s debut service station sites. An opening at Birmingham Airport is also scheduled for this summer, further expanding TRGC and wagamama’s airport presence.
The new motorway locations represent another significant milestone in TRGC’s long-standing partnership with wagamama, expanding the brand into a new travel format while continuing its successful growth across key airport destinations. Opening in the coming months, the sites will bring wagamama’s fresh, Asian-inspired menu to millions of motorists and passengers each year, meeting growing demand for high-quality dining options on the go.
The announcement follows the recent launch of wagamama ‘on the move’ at Heathrow Terminal 5, TRGC’s innovative premium grab-and-go concept developed specifically for modern airport travel. It also comes as TRGC prepares to join Areas, where the business will gain access to an extensive global network, further operational expertise and a wider portfolio of international brands to support its continued expansion. As part of Areas, TRGC will continue to operate and expand the wagamama brand across UK travel hubs, building on the strong partnership established over recent years.
Jonathan Knight, CEO of TRGC, said:
“We’re incredibly excited to be bringing wagamama to motorway services for the first time, marking another important milestone in our long-standing partnership with the brand. As we prepare for next chapter with Areas, we’re looking forward to building on that momentum and continuing to grow wagamama across UK travel hubs, bringing high-quality, experience-led dining concepts to travellers, wherever their journey takes them.”
Francisco Neves, SVP Franchise + Partnerships International at wagamama, said:
“We’re delighted to be expanding our partnership with TRGC and bringing wagamama to motorway service stations. As more guests look for fresh, high quality food while travelling, these new locations allow us to introduce the wagamama experience to even more people on the move. Alongside the recent launch of our ‘on the move’ proposition at Heathrow Terminal 5, these openings represent an exciting step in making wagamama more accessible wherever our guests are travelling”
Tom Dobson, Chief Executive at Extra MSA, said:
“As part of our ‘Extra Mile’ commitment, we’re focused on continually raising the bar for the motorway experience by introducing exciting, high-quality food and drink brands to the network. Wagamama is a standout addition, and these latest openings reflect the strength of that vision. We’re grateful to TRGC for its support in bringing these sites forward, helping us to further enhance our offer and give customers access to restaurant-quality dining while on the move.”
Savills advised Extra MSA on the Beaconsfield Services and Cobham Services sites.
